Digital Spark Marketing

This is a blog about digital marketing and innovation. Exploring the best new and innovative ways to inform, socially engage, and delight customers
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What Skill is Most Critical in a Good Business Leader?

While we may debate the most important skill of a good business leader, certainly a critical skill is curiosity. That is, demonstrating curiosity and inspiring and cultivating the natural curiosity in your staff. Ineffective business leaders are the ones who have lost their passion and curiosity for their subject or even for their job.


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